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Live Webinar

Display, Unlocked

How Walmart Onsite Display and Audience-Built Creative Help Drive Incremental Growth

Where Walmart Onsite Display fits in a full-funnel strategy, and why creative built for a specific audience is what drives incremental growth. Open to everyone — bring your category questions for the live Q&A.

Date
Wednesday, September 16, 2026
Time
1:00 – 2:00 PM ET
Length
60 mins
Admission
Free — open to everyone

10:00 – 11:00 AM PT · Hosted with Walmart Connect

Your hosts

Two sides of the same play

Garima Ahuja, Sr. Partner Development Manager at Walmart Connect

Garima Ahuja

Sr. Partner Development Manager

Walmart Connect

How this works inside the Walmart Connect ecosystem, and why onsite display is a key lever for brand growth in today's market.

Toby Willse, Chief Media Officer at AdFury.ai

Toby Willse

Chief Media Officer

AdFury.ai

How audience-focused creative, tagged to the audience it was built for, lifts consumer engagement, brand traffic, and topline sales.

LinkedIn profile for Toby Willse

About this session

Audience-built creative is the lever most brands are not pulling

Toby Willse goes deep on how unique, audience-focused creative — tagged to the audience it was built for — increases consumer engagement, brand traffic, and ultimately topline sales.

He is joined by Garima Ahuja of Walmart Connect, who covers how this works within the Walmart Connect ecosystem and why onsite display is a key lever to drive brand growth in today's market.

Open to everyone. Come with questions — the last stretch of the hour is live Q&A.

What you will take away

  • Why one-size-fits-all display leaves incremental growth on the table.
  • How creative built for a specific audience — and tagged to that audience — lifts consumer engagement.
  • Where Walmart Onsite Display reaches shoppers across Walmart.com and the app.
  • How onsite display works inside the Walmart Connect ecosystem.
  • What to line up before your next flight so creative variation is ready to run.

Who it is for

  • Brands and suppliers running Walmart Connect
  • Agencies and shopper marketing teams
  • Creative and content leads supporting retail media

The agenda

One hour, four stops

    110 mins

    Where onsite display fits

    Full-funnel framing: what Walmart Onsite Display is built to do, and why it belongs in the plan rather than in leftover budget.

    220 mins

    Creative built for the audience

    How unique creative, tagged to its relevant audience, moves consumer engagement, brand traffic, and topline sales — with the variation that makes it work.

    320 mins

    Inside the Walmart Connect ecosystem

    How audience-aligned display runs across Walmart.com and the app, and why it is a key lever for brand growth in today's market.

    410 mins

    Live Q&A

    Bring your category. Toby and Garima take questions from the room for the rest of the hour.

Save your seat

Wednesday, September 16, 2026 · 1:00 – 2:00 PM ET (10:00 – 11:00 AM PT). Free — open to everyone.

QR code linking to the registration page for Display, Unlocked

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The AdFury difference

Retail expertise. Purpose-built AI for retail. Operational excellence. Customer accountability.

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Building our AI infrastructure since Oct. 2024. Agentic App. Managed Services. Custom AI workflows. Purpose-built for retail, not adapted from generic AI.

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What drives us forward

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See what each value means in practice
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Built by Retail Insiders

Proven founders. Deep retail expertise.

Founded by retail technology entrepreneurs who built and scaled WhyteSpyder to a successful exit, AdFury.ai combines decades of retail and e-commerce expertise with cutting-edge AI architecture. We don't just understand retail — we've built and scaled profitable SaaS solutions and managed services within it.

WhyteSpyder started as a digital shopper agency for Walmart in 2012, became retail ecommerce SaaS in 2019, and sold to Ascential in 2021, where the team went on to scale retail media inside Flywheel Digital. AdFury.ai followed in October 2024.

Founded
Oct. 2024
Headquarters
Rogers, AR
Built for
Retail only
Team
14 insiders
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JS Bull, Co-founder & Chief Executive Officer at AdFury.ai

JS Bull

Co-founder & Chief Executive Officer

LinkedIn
Eric Howerton, Co-founder & Chief Growth Officer at AdFury.ai

Eric Howerton

Co-founder & Chief Growth Officer

LinkedIn